
Jeff Lyall
👋🏼 I’m a freelance digital marketing consultant and food writer in the greatest city in the world, Newcastle-upon-Tyne.
👨🏻💻 I’m currently available for hire
After more than a decade working in digital marketing agencies, and some time in-house, I’m now available to work with clients on a full-time consultancy / freelance basis.

I’m currently developing my service proposition, which will focus on content strategy for websites with a particular emphasis on organic search consultancy. The foundations of this are going to be my freelance content strategy business, Spearmint Copy.
If you’d like to get in touch with me about this, whether curious, after advice, offering feedback, or all of the above, I’d love to chat.
Recent experience
I’ll add some more details on each of the below positions soon, but these have been my 9–5 for the last decade.

Senior Content Manager

Head of Digital

Head of Search Marketing

Marketing Director

Owner & Blogger

Search Marketing Manager
🍽️ Newcastle Eats

Outlasting all of my professional positions, I’ve been busy running the best food blog in Newcastle for the past fourteen years. If you’re at all interested in food and drink in Newcastle and the North East, have a nosey. I’d love to hear if you’ve encountered it organically, and what you think.
Recent posts
How I can help you and your business
I believe in T-shaped marketers, but although I’ve had experience in several of areas of marketing from paid search to ecommerce strategy, these are my specialties.
Content strategy
Search marketing
Digital strategy
I’m also offering up some of my newfound free time to work in some sort of marketing mentorship role to people in Newcastle / the North East, for those that would find that type of advice and experience useful. Get in touch below.
Current projects and interests
I’m guilty of biting off too many things at once and not committing to any of them properly, and at the moment that looks like the following. Gotta keep busy, right?
Apprendre le Français
Learning about wine (WSET L2)
Growing my business
Get in touch
Unless you’re trying to sell me something, I’ll get back to you as soon as I can. I love receiving messages through here.
Further reading & opinion
I’ll occasionally write something down that’s more marketing opinion than anything else. I mean, I haven’t for four years, but I keep telling myself I will.